BBA in Digital Marketing (IBM)

Industry-ready curriculum, expert faculty & 100%
placement assistance.

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Your Future, Our Commitment!

95% Placement Rate
20,000+ Alumni In Top Companies

Why Choose This Course?

Explore career opportunities,
industry relevance, and key benefits of this program.

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Industry-Aligned Curriculum

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100% Placement Assistance

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Global Collaborations & Certifications

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Hands-on Learning with Real Projects

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Scholarships & Financial Aid

Course Overview
Everything You Need to Know

The BBA in Digital Marketing (IBM) is a specialized undergraduate program that blends core business management concepts with advanced digital marketing strategies and tools. In collaboration with IBM, the program provides students with industry-aligned curriculum, hands-on training, and exposure to the latest technologies used in the global digital marketplace. Students learn essential skills such as SEO, SEM, social media marketing, content marketing, web analytics, email marketing, e-commerce, and digital branding, along with IBM-powered tools for...

Program’s Details

🎓Duration:3 Years

📜Eligibility: Candidates who have completed 10+2 or equivalent in any stream from a recognized board with at least 50% marks are...

Program Fee

Semester Fee: 65,000/- INR

Other Fee Details

Examination Fee: 2000/- INR

Real voices. Real stories. Real impact.

In Conversation With The RBPU Community (Former Rayat Bahra Hoshiarpur Campus)

Amardeep Singh

B.Tech CSE

My journey at School of Engineering and Technology can be best summarized as “evolution” over time; I have developed the skills necessary to succeed in the corporate world growing from a college graduate to a competent job candidate. Throughout this...

Sandeep Kaur

B.Tech CSE

My name is Sandeep Kaur. I am final year student at School of Engineering and Technology, Hoshiarpur. My experience at School of Engineering and Technology has been very wonderful till now. The teachers and mentors are really helpful and support...

Amanpreet Kaur

B.Tech IT

It is believed that a person’s life is molded at the early 20s and it is very important to be at the right place. In that case, I am glad that I completed my bachelor's degree in IT from School...

Karan Kumar

B.Tech CSE

It was my immense luck and fortune to be the part of School of Engineering and Technology. The entire faculty and department leaves no stone unturned to shape one's future. My four years at School of Engineering and Technology have...

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Campus Life & Facilities

Experience a Vibrant Campus Life with World-Class Facilities

Experience a vibrant campus with state-of-the-art facilities, strong student communities, and endless opportunities for innovation, collaboration, and learning beyond the classroom.